Partners in Literacy Haiti · Mission Control
One console, one operator, every function of the organization. EIN 87-0904773.
Social media
One story a week, end to end
The megaphone plan runs here: every piece moves from idea to drafting to review to scheduled to published to measured, in four languages, and every result lands back in the CRM. Marketing is accountable to the full board; the Social media lead runs the queue.
Reach, last 30 days
14,200
All channels, sample
Give-page clicks from social
41
UTM tagged, lands in the CRM
New members attributed
3
Joined Klib Liv la from social
Posting streak
6 weeks
One true story a week, four languages
Our channels
Facebook ↗
facebook.com/haitiliteracy
1,240 followers
3 posts / week
Instagram ↗
@haitiliteracy
890 followers
3 posts / week
YouTube ↗
@PartnersInLiteracyHaiti
160 followers
1 video / month
LinkedIn ↗
Partners in Literacy Haiti
310 followers
1 post / week
X ↗
@haiti_literacy
205 followers
2 posts / week
The pipeline
Six stages, left to right. Review needs one approval (Marketing head or the board for sensitive topics); publishing pushes to every selected channel at once; measurement pulls reach and give-page clicks back automatically.
idea
1
drafting
1
review
1
scheduled
1
published
1
measured
1
| ID | Piece | Channels | Languages | Owner | When | Stage | Result |
|---|---|---|---|---|---|---|---|
| SM-118 | Board adopts the five year framework, community announcement | All five + site news | EN FR HT ES | Social media lead | Oct 27, 9:00 | scheduled | — |
| SM-117 | Strategic plan: the why, carousel | Instagram + LinkedIn | EN HT | Marketing head | Oct 28 | review | — |
| SM-116 | Meet the librarian, Duplan photo story | Instagram + Facebook | HT EN | Social media lead | Week of Nov 2 | drafting | — |
| SM-115 | Klib Liv la member spotlight, Brooklyn | Instagram + newsletter | EN | Social media lead | Week of Nov 9 | idea | — |
| SM-114 | Relaunch press release amplification | All five | EN FR HT ES | Social media lead | Oct 20 | published | 4,100 reach · 212 engagements · 9 give-page clicks |
| SM-113 | 3,000 books milestone, testimonial video | YouTube + Facebook | HT subtitles EN | Marketing head | Oct 6 | measured | 6,800 reach · 940 views · 3 new Klib Liv la members attributed |
Every published link carries UTM tags, so the Donor CRM shows which stories bring members. The website's news section, the newsletter, and these five channels all publish from this one queue; nothing is typed twice.